Crafting Help; Hear; Heal’s memorable brand.
Project Overview
Help; Heal; Hear is a nonprofit organization dedicated to to helping fundraise and provide scholarships to victims of sexual abuse. The organization aims to provide support, resources, and a safe space for individuals to heal, empowering them to share their stories and be heard. They requested assistance developing a compelling brand identity that aligns with the organization’s mission and values.
Objective
Develop a compelling brand identity that aligns with the organization's mission and values.
Increase awareness of Help; Heal; Hear among the target audience, including individuals seeking mental health support and potential donors.
Establish credibility and trust in the nonprofit sector by showcasing the organization's expertise, dedication, and commitment to sexual abuse advocacy.
Encourage engagement and participation from the community to foster a supportive environment for those seeking help.
Deliverables
Competitive Analysis
Brand Guidelines
Pitch Deck
Launched Website
My Role
Design Consultant
Brand Designer
Design Impact & Takeaways
The Help; Hear; Heal website and social media launched successfully April 2022. By September 2022 they were able to have a press release about their mission. they’ve partnered with Thriveworks to help their audience easily receive counseling.